{"product_id":"1953-gretsch-electromatic-steel-1493","title":"1953 Gretsch Electromatic Steel","description":"Serial # X40803.  Built by Valco for Gretsch, the Electromatic steel features a pearloid-covered symmetrical body, back-painted plastic fingerboard, and a robust metal control plate. \u003cbr\u003e\u003cbr\u003e The DeArmond pickup and control knobs scream 1950's harmony, and the plugged in tone has that fat, clean, and chimey classic DeArmond tone.  It's a sweeter sound than the National \/ Supro steels that abound, and so much more unique.\u003cbr\u003e\u003cbr\u003e\r\nChanged tuners, but otherwise original and in excellent condition.\u003cbr\u003e\u003cbr\u003e\r\nWith original hardshell case\r\n\r\n","brand":"GRETSCH","offers":[{"title":"Default Title","offer_id":53610528866670,"sku":null,"price":0.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/3660\/5550\/files\/Gretsch-0712-main.jpg?v=1790964796","url":"https:\/\/folkwaymusic.com\/products\/1953-gretsch-electromatic-steel-1493","provider":"Folkway Music","version":"1.0","type":"link"}